KRAFT FOODS

DM SAMPLES

"Choose Your Intensity"
Strategy: Showcase the brand new flavors and varying flavor intensity options customers can now select from when they obtain "Crystal Light's Liquid" in a fun, exciting, and engaging accordion DM format.

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New Product Signage
Strategy: Create window signage pieces to advertise the new "Kraft" products that are now available at your local "Burger King."

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"Pair & Share"
Strategy: Prepare a recipe guide to showcase the different, varying flavors of "Grey Poupon" and how it compliments a wide arrange of dishes to motivate customers to add it to their respective menus.

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"A Refreshing Opportunity"
Strategy: Design a B2B newsletter to inform and communicate thoroughly the different services and products "Crystal Light" can offer operators.